The conversations behind the résumé.

5% Conversations explores the decisions, experiences and people that shape how we think, lead and grow — the things that don’t always make it into a title or bio.

Explore conversations →
36 published conversations  ·  Started at UCLA Anderson
Why 5%

The interesting part doesn’t always fit on a résumé.

I started 5% Conversations during my Executive MBA at UCLA Anderson. I was surrounded by accomplished people, but some of the things I found most valuable weren’t happening in class. They came from conversations about choices, mistakes, unexpected turns and the experiences that shaped how people think.

I wanted to capture more of those conversations.

That became 5%.

Selected conversations

Start here.

DG

Dennis Goggin

Conversations with Dennis Goggin – From ABC Family to Freeform: Reinventing a Generation of Storytelling

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TM

Troy Moore

Conversations with Troy Moore – Behind the Magic: Art, Technology, and Leadership

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JW

John Whitehead

Conversations with John – Special one: UCLA Anderson x LBS cross-campus collab

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From 5% to Drive Time

“Praveen consistently demonstrated reliability, professionalism, and exceptional follow-through. He was a thoughtful collaborator who focused on creating opportunities for his classmates to share their stories…”

Dylan Stafford
Mentor, UCLA Anderson Drive Time Celebrate 2026

The experience of 5% Conversations later extended into UCLA Anderson’s Drive Time: Celebrate 2026 initiative.

13EMBA interviews delivered
3additional guest hosts recruited
2×+original expectations

Read the story →

The conversations continue

The MBA ended. The curiosity didn’t.

I’m back in Singapore and beginning the next chapter of 5% Conversations. New conversations coming soon.